The Pink Hermit

Located in Nashville’s historic Hermitage Hotel, this all day cafe (and evening wine bar) offers a playful, retro-modern vibe that complements the hotel’s classic elegance.

Embracing the cafe’s quirky name and interior color palette, we created a brand anchored in color, garnished with moments of elegance and lightheartedness. Our mascot can be found shapeshifting as it moves throughout the space, lending context wherever it lands.